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The Mirror and The Algorithm: Why Soulfulness Requires Awareness (Rachael Goldfarb Meets Eric Pachman on JUST PRESS RECORD)

Matt Zeigler

October 22, 2025·0 comments·zg

For all the big compute we have access to, for all the immediacy of how news can break from any corner of the world at any second of the day - we live in an age of infinite information and ever decreasing understanding.

This is my most goth/emo/Inside-Out-Sadness-character internal voice speaking its heart here.

I don’t understand and I don’t like to talk about it too much because it hurts.

So I listen to people who are finding a way. And, once in a while, I meet two people who are finding their way for shockingly similar motivators (i.e. the background mom stories you’ll find here), and I introduce them, and - the inner Joy comes out.

I introduced Rachael Goldfarb, a fractional Chief of Staff operator with White House experience and more, to Eric Pachman, a consultant turned data visualization specialist who’s cracked multi-million dollar frauds, because I see the work they are doing today.

Rachael and Eric both know how to be human in an algorithmic age.

A word that kept coming up in our talk that’s the secret why: soulfulness.

 

zg

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