Rusty Guinn

Co-Founder and CEO


Rusty Guinn is co-Founder and CEO of Second Foundation Partners, LLC, and has been a contributing author to Epsilon Theory since 2017.

Before Ben and Rusty established Second Foundation, Rusty served in a variety of investment roles in several organizations. He managed and operated a $10+ billion investment business, led investment strategy for the second largest wealth management franchise in Houston, and sat on the management committee of the 6th largest public pension fund in the United States.

Most recently, Rusty was Executive Vice President over the retail and institutional asset management businesses at Salient Partners in Houston, Texas. There he oversaw the 5-year restructuring and transition of Salient’s $10 billion money management business from legacy fund-of-funds products to a dedicated real assets franchise.

He previously served as Director of Strategic Partnerships and Opportunistic Investments at the Teacher Retirement System of Texas, a $12 billion portfolio spanning public and private investments. Rusty also served as a portfolio manager for TRS’s externally managed global macro hedge fund and long-only equity portfolios. He led diligence, process development and the allocation of billions of dollars across a wide range of indirect and principal investments.

Rusty’s career also includes roles with de Guardiola Advisors, an investment bank serving the asset management industry, and Asset Management Finance, a specialized private equity investor in asset management companies.

He is a graduate of the Wharton School, and lives on a farm in Fairfield, Connecticut with wife Pam and sons Winston and Harry. He serves as a member of the Board of Directors of the Houston Youth Symphony, and with Pam has been a long-time supporter and founding Friend of the Houston Shakespeare Festival. He plays guitar and drums on the worship team at his church in Connecticut, and dabbles in cooking, whisky, progressive rock and beating Ben at trivia.

Articles by Rusty:

Trade and Tariffs Monitor – 1.31.2020

By Rusty Guinn | February 7, 2020 | Comments Off on Trade and Tariffs Monitor – 1.31.2020

Attention on Trade and Tariffs topics rose somewhat, but the inclusion of coronavirus language proved a distraction to the stories being told about them rather than a unifier. More importantly, we think that the Phase 1 agreement between US/China led to a far more positive, Pollyannaish narrative structure on Trade.We think that the fatigue over …

Read moreTrade and Tariffs Monitor – 1.31.2020

Central Bank Omnipotence Monitor – 1.31.2020

By Rusty Guinn | February 7, 2020 | Comments Off on Central Bank Omnipotence Monitor – 1.31.2020

Attention on and cohesion of Central Bank macro narratives rose sharply in January. We believe that this is largely the result of a (hopefully!) short-term crystallization of language on many topics around language describing coronavirus-related risks. In short, the narrative being promoted by missionaries is that central banks can and must step in quickly to …

Read moreCentral Bank Omnipotence Monitor – 1.31.2020

Inflation Monitor – 1.31.2020

By Rusty Guinn | February 7, 2020 | Comments Off on Inflation Monitor – 1.31.2020

Attention on inflation rose rapidly and surprisingly in January, we think in response to two developments: The very modest emergence of inflation in even heavily cartoonified macroeconomic data; and The attachment of very similar coronavirus language to articles about nearly ALL topics, including inflation. It is hard to discern just how much to attribute to …

Read moreInflation Monitor – 1.31.2020

The Inevitable Afterbirth

By Rusty Guinn | February 4, 2020 | 9 Comments

Two weeks ago we were being told about the coronavirus outbreak. This week we are being told how we should think about it. Right or wrong, it is important to have clear eyes about this kind of fiat news.

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The Curious Case of Candidate Sanders

By Rusty Guinn | January 29, 2020 | 5 Comments

Everyone complains that their favorite candidate isn’t being treated fairly in the media. It’s the Bernie Bros’ turn…but are they right?

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A New Road to Serfdom

By Rusty Guinn | January 24, 2020 | 27 Comments

There are many roads to serfdom, and they have all become faster and more perilous. We are walking down one of them now.

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ET Live! – 1.21.2020

By Rusty Guinn | January 21, 2020 | Comments Off on ET Live! – 1.21.2020

The Drum Major Instinct

By Rusty Guinn | January 20, 2020 | 11 Comments

On MLK, Jr. Day, we present an excerpt from a powerful and under-read sermon about status delivered to the Ebenezer Baptist Church.

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That Which We Call a Law School

By Rusty Guinn | January 16, 2020 | 13 Comments

More from the world of universities-as-guilds and the weird war between the merely rich and ultra-rich.

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Alpha/Beta Amnesiacs

By Rusty Guinn | January 10, 2020 | 0 Comments

We are emerging from the year end, so the language shared across financial media articles is performance language. How did stocks, markets, benchmarks, funds and strategies perform in 2019?

Frequent readers will recognize Gell-Mann Amnesia as a favorite topic here at Epsilon Theory.

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