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Rusty Guinn

Rusty Guinn

Co-Founder and CEO

Rusty Guinn is co-Founder and CEO of Second Foundation Partners, LLC, and has been a contributing author to Epsilon Theory since 2017.

Before Ben and Rusty established Second Foundation, Rusty served in a variety of investment roles in several organizations. He managed and operated a $10+ billion investment business, led investment strategy for the second largest wealth management franchise in Houston, and sat on the management committee of the 6th largest public pension fund in the United States.

Most recently, Rusty was Executive Vice President over the retail and institutional asset management businesses at Salient Partners in Houston, Texas. There he oversaw the 5-year restructuring and transition of Salient’s $10 billion money management business from legacy fund-of-funds products to a dedicated real assets franchise.

He previously served as Director of Strategic Partnerships and Opportunistic Investments at the Teacher Retirement System of Texas, a $12 billion portfolio spanning public and private investments. Rusty also served as a portfolio manager for TRS’s externally managed global macro hedge fund and long-only equity portfolios. He led diligence, process development and the allocation of billions of dollars across a wide range of indirect and principal investments.

Rusty’s career also includes roles with de Guardiola Advisors, an investment bank serving the asset management industry, and Asset Management Finance, a specialized private equity investor in asset management companies.

He is a graduate of the Wharton School, and lives on a farm in Fairfield, Connecticut with wife Pam and sons Winston and Harry. He serves as a member of the Board of Directors of the Houston Youth Symphony, and with Pam has been a long-time supporter and founding Friend of the Houston Shakespeare Festival. He also serves as a member of the Easton Volunteer Fire Company in Easton, Connecticut. Rusty spends his free time smoking meat, working his apple orchard, enjoying whisky, badly butchering progressive rock drumming and jeopardizing long-term relationships through high-stakes board games.

Articles by Rusty:

Draft Day

By Rusty Guinn | November 7, 2018 | 9 Comments

We are wired to associate outcomes with the biggest single visible variance. This is a process-breaking flaw for general managers and portfolio managers alike.

ET In the News: Midterm Election Edition

By Rusty Guinn | November 5, 2018 | 0 Comments

A round-up of the most representative stories about the midterm elections between 9/30/2018 and 11/5/2018.

Kings Unwilling

By Rusty Guinn | November 2, 2018 | 3 Comments

Humility is in short supply on Wall Street. But the humility! Meme is not. Developing a process to understand the difference is important for any asset allocator.

Announcing Epsilon Theory Live

By Rusty Guinn | November 2, 2018 | Comments Off on Announcing Epsilon Theory Live

Ben and I are pleased to announce the launch of Epsilon Theory Live – our audio/visual supplement to the existing written Epsilon Theory content! Epsilon…

Insert XS Pun Here

By Rusty Guinn | November 1, 2018 | 3 Comments

The iPhone XS launch is attached to the strongest pre- and post-launch Narrative of any September launch since the iPhone 6. Does that tell you how to trade it? No. Can it help you think about how different outcomes might shape your thesis – and the thesis you believe other investors are following? Yes.

Why Hope?

By Rusty Guinn | October 31, 2018 | 10 Comments

It’s easy to feel like we need more than hope to pass through troubling times, and it’s usually true. But sometimes hope is exactly what we need.

Inflation Monitor – 10.31.2018

By Rusty Guinn | October 31, 2018 | Comments Off on Inflation Monitor – 10.31.2018

After several months of increasing cohesiveness around an inflation-is-coming Narrative, attention to the topic has been tapering in early Q4 Right now we think this…

Central Bank Omnipotence Monitor – 10.31.2018

By Rusty Guinn | October 31, 2018 | Comments Off on Central Bank Omnipotence Monitor – 10.31.2018

The Narrative of coordinated global central banking policy has been restrained for an extended period, including most of 2018. After a brief rise along with…

Trade and Tariffs Monitor – 10.31.2018

By Rusty Guinn | October 31, 2018 | Comments Off on Trade and Tariffs Monitor – 10.31.2018

While it is only a single data point, our October attention measure rose from its very low base over the prior three months. Our aggregate…

US Fiscal Policy Monitor – 10.31.2018

By Rusty Guinn | October 31, 2018 | Comments Off on US Fiscal Policy Monitor – 10.31.2018

After climbing as usual (and, we think, in more muted fashion) in connection with mid-term elections, attention to US Fiscal Policy narratives ticked down modestly…