ET In Brief:

Neverland

By Rusty Guinn | April 16, 2019

Disney is making a play to return to Neverland, a land where valuations are based on establishing market share and dominance of an emerging industry, where the moment you start worrying about how much money you’re making is the moment the narrative breaks. For students of markets and narratives alike, it will be worth watching.

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Strange Bedfellows and Proxy Wars

By Rusty Guinn | April 12, 2019

The arrest of Julian Assange presents one of the most fascinating, explainer-laden, Fiat News-driven narrative maps we have seen. Tread carefully in taking what you read about this one at face value, friends.

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Gravity

By Rusty Guinn | April 11, 2019

The gravity of political polarization is real, and the mass which lies at the base of its well are narratives of existential risk.

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