There are hundreds of these repurposed Nike/Kaepernick ads out there today, some of them funny, most of them serious, many of them angry.
You'd think that the anger would be a bad thing for Nike. You would be wrong.
In the same way that there is no winning centrist politician and no stable centrist policy in a polarized society, so is there no winning centrist commercial identity and no stable centrist marketing policy in a polarized market.
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